

User Experience
Why and how to steer your business towards the user?
How to act in a market where digital is mainstream? What is this UX (User Experience) expression, which stormed the conversations in organizations and events? How should you prepare for this scenario?
The answer to all these questions you find in the Ebook User Experience: why and how to steer your business towards the user.
We will show you the benefits of this practice in your company, even interesting cases for you to check out the results.
Download our Ebook now and learn everything you need about User Experience!
What will you see in this content?
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01
Technology
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02
Digital is mainstream
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03
GAFA Models and UX Era
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04
User oriented, yes
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05
User-centrism
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06
The advantages of UX
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07
Where UX can be applied
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08
How to prepare your UX strategy
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09
UX in practice: successful cases
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10
Conclusion

"All of these Big Techs have one thing in common: they work constantly through
their users' experience."
MJV Technology & Innovation
With over 23 years of experience, MJV Technology & Innovation helps leverage business, foster innovation, and solve business challenges for some of the world’s largest companies.
With offices spread across Europe, the United States, and Latin America, our consultancy has a multidisciplinary team composed of more than 800 professionals, including designers, engineers, anthropologists, data scientists, developers, entrepreneurs, advertisers, and journalists.
Our specialists aim to offer business intelligence to different market segments, proposing innovative solutions.
Our DNA carries on collaborative work, Design Thinking,
Agile Mindset and Sustainability, which guides our processes and projects.
MJV is structured around 4 pillars that work in complete synergy and always keep
human-centricity at the forefront :
Technology Consulting
Development and implementation of personalized services in the areas of Business Analytics, IT, and Internet of Things (IoT).
Professional Outsourcing
Allocation of UX, UI, Marketing, and IT Professionals, with the strategic and operational monitoring of MJV, optimizing deliveries.
Digital Strategy
Development and Implementation of corporate strategy and User Experience, placing Digital Transformation as the guiding thread of the business
Business Innovation
Development and Implementation of innovative solutions to reduce costs, increase and generate new revenues, and develop new business models.